A major in Business Administration requires the following courses:

At least 50% of the business credit hours required for the degree (B.S. in Business Administration) must be earned at Elon University.

MTH 116 Applied Mathematics with Calculus 4 sh or
MTH 121 Calculus and Analytic Geometry I 4 sh
ECO 201 Principles of Economics 4 sh
ECO 203 Statistics for Decision Making 4 sh
ECO 301 Business Economics 4 sh
ACC 201 Principles of Financial Accounting 4 sh
ACC 212 Principles of Managerial Accounting 4 sh
CIS 211 Management Information Systems 4 sh
BUS 202 Business Communications 4 sh
BUS 221 Legal Environment of Business 2 sh
BUS 311 Principles of Marketing 4 sh
BUS 323 Principles of Mgt. and Organizational Behavior 4 sh
BUS 326 Operations Management 4 sh
BUS 465 Business Policy 4 sh
FIN 343 Managerial Finance 4 sh
Sixteen to 22 semester hours of a concentration 16-22 sh
TOTAL 70-76 sh

Concentrations

Finance 16 sh
One course from the following:
One 300/400 level course from the Liberal Studies course offerings (Expression, Civilization, Society or Science). The 300/400 level Liberal Studies course selected must be taken in addition to the upper-level GST and Advanced Study courses already required, and it may not also count for any other course in the student's program of study. Advisors may assist students in selection of an appropriate course which should enhance the subject matter of the student's concentration.

FIN 413 Advanced Managerial Finance 4sh
FIN 421 Investment Principles 4sh
FIN 471 Seminar: Special Topics 4sh

Marketing 16 sh
One course from the following:
One 300/400 level course from the Liberal Studies course offerings (Expression, Civilization, Society or Science). The 300/400 level Liberal Studies course selected must be taken in addition to the upper-level GST and Advanced Study courses already required, and it may not also count for any other course in the student's program of study. Advisors may assist students in selection of an appropriate course which should enhance the subject matter of the student's concentration.

BUS 415 Buyer Behavior 4sh
BUS 416 Global Marketing 4sh

One course from the following:
BUS 413 Integrated Marketing Communications 4sh
BUS 414 Marketing Research 4sh
BUS 417 Marketing Channels 4sh
BUS 419 Sales Management 4sh

Management 16 sh
One course from the following:
One 300/400 level course from the Liberal Studies course offerings (Expression, Civilization, Society or Science). The 300/400 level Liberal Studies course selected must be taken in addition to the upper-level GST and Advanced Study courses already required, and it may not also count for any other course in the student's program of study. Advisors may assist students in selection of an appropriate course which should enhance the subject matter of the student's concentration.

Three courses from the following:
BUS 424 Responsible Leadership 4sh
BUS 425 Human Resource Management 4sh
BUS 427 Organizational Improvement 4sh
BUS 428 Advanced Organizational Behavior 4sh
BUS 429 Entrepreneurship/Intrapreneurship 4sh
BUS 430 International Business Management 4sh
BUS 471 Seminar: Special Topics in Management 4sh

International Business 16 sh
Two of the four courses that constitute the concentration are required:
BUS 416 Global Marketing
BUS 430 International Business

Two 300/400 level courses should be selected from outside Business Administration. At least one of these must be from the Liberal Studies course offerings (Expression, Civilization, Society, or Science). These courses must be taken in addition to the upper level GST and Advanced Study courses alredy required, and may not also count for any other courses in the student's program of study. Advisors may assist students in the selection of appropriate courses which should enhance the subject matter of the IB Concentration. Courses selected are subject to approval by the IB coordinator.

Intermediate proficiecy in a modern foreign language is a concurrent requirement of the concentration. Proficiency can be demonstrated either by achieving an intermediate-mid level rating on an Oral Proficiency Interview (OPI) or a Simulated Oral Proficiency Interview (SOPI), by passing a modern foreign language course at the 210 level, or by placement in the language at or above the 210 level.

Management Information Systems 20-22 sh
One 300/400 level course from the Liberal Studies course offerings (Expression, Civilization, Society or Science). The 300/400 level Liberal Studies course selected must be taken in addition to the upper-level GST and Advanced Study courses already required, and it may not also count for any other course in the student's program of study. Advisors may assist students in selection of an appropriate course which should enhance the subject matter of the student's concentration.

CIS 216 Programming in a Visual Environment 4sh
CIS 114 Web Site Development (or proficiency) 2sh
CIS 465 MIS Strategies for e-Business 4sh

Choose two of the following courses:
CIS 330 Systems Analysis and Design 4sh
CIS 325 Web Publishing Technology 4sh
CIS 335 Data Management and Analysis 4sh