Elon to co-host Google 'Get Your Business Online' programs
The Doherty Center for Entrepreneurial Leadership is helping to lead a series of free workshops that take place on Elon University's campus from March 25-28, 2014, for anyone in the Alamance County or surrounding communities.
The Doherty Center for Entrepreneurial Leadership, along with the North Carolina SBTDC and Alamance Community College, will host four free Google workshops this month as part of Google’s "Get Your Business Online" Week.
The sessions will be held each day March 25-28 in the Koury Business Center room 145 from 1-3 p.m. Anyone from the Alamance County community can attend as many as they wish by registering in advance.
The week’s activities will not only showcase the value of the Internet as a tool to help small businesses grow but also provide an opportunity for Alamance County business owners to connect and share insights.
For more information or if you encounter trouble with online registration, contact Professor Kevin O'Mara, executive director of the Doherty Center for Entrepreneurial Leadership, at firstname.lastname@example.org. The workshops take place during Elon University's Spring Break, which should leave plenty of parking for campus visitors.
Tuesday, March 25, 2014 - Build a free website and website best practices
The web is where we go to find things, so it is more important than ever that every local business have an online presence. Building a website can be fast, easy and free for a year through www.gybo.com. Learn how to get online and make sure your website can be found by customers.
Wednesday, March 26, 2014 - Get online. Get on the map. Get help for your business.
Make sure your business can be found on the web, in Search and Maps, with a free business listing on Google. Use Helpouts by Google to connect with industry experts who provide real-time help across topics from technology to small business.
Thursday, March 27, 2014 - Expand your online presence
Promote your business online and attract new customers. We’ll cover free tools for monitoring your business online and you’ll learn how to manage it on-the-go. And with a deep dive session on AdWords, Google’s online advertising platform, you’ll learn how your business can place ads next to Google search results to boost website traffic and sales.
Friday, March 28, 2014 - Measuring success with website analytics
Measure your website traffic to understand your customers and improve your online business. Set measurement goals that are right for your business and learn how to use data to make better business decisions.