In a Journal of the Academy of Marketing Science article, Assistant Professor Erin Gillespie contrasts intrinsic and extrinsic approaches to managing multi-brand salesperson efforts.
The networking event brought together more than 100 students with recruiters from a variety of organizations.
The Martha and Spencer Love School of Business welcomed new full-time faculty members in accounting, economics, entrepreneurship, finance, marketing and management information systems.
The assistant professor of marketing has been named director of the Chandler Family Professional Sales Center.
Two seniors’ performances earned Elon University seventh place overall in the nation’s largest sales role-play competition.
The assistant professor of marketing’s research explores the effects of loyalty program fees on program perceptions and engagement.
The event connected students with 23 employers who were interested in recruiting Elon talent for internships and jobs.
The vice president of sales at NetApp shared insights on how to master the corporate world of sales.
The new Richard W. Sankey Hall, to be located just south of Colonnades Dining Hall, will provide classrooms and learning facilities for students in all academic majors.
Sharin Gerstenberger ’16 and Kelley Hill ’16 took first place in the sales competition for Elon students.
Sharin Gerstenberger competed against more than 60 students, earning eighth place in the national sales competition.
Elon Sales Team member Shakori Fletcher '16 took first place at the mock sales role play competition hosted by Ball State University.
Sales-focused students had the opportunity to meet potential employers at the fall Sales Meet & Greet.
The competition, sponsored by Amica Mutual Insurance Company, offers Elon students the chance to further develop their professional selling skills.
The assistant professor of marketing explores how perceived salesperson attentiveness affects the shopping experience.
Shakori Fletcher ’16 competed against more than 50 students, earning second place in the national collegiate sales competition.
Assistant Professor Michael Rodriguez coauthored a research review of the interactive marketing literature in the context of personal selling and sales management.
Students interested in sales learned more about employment opportunities during the Sept. 23 event.
Assistant Professor Erin Gillespie presented research on the economic, symbolic and human resource approach to sales management at the academic conference for marketing researchers and practitioners.
The fourth class of participants in a program organized by a professor in the Martha and Spencer Love School of Business learned about topics such as sales culture, communication styles and value proposition.
The Martha and Spencer Love School of Business professors recently published research on how marketing faculty can implement role-play simulations using technology to improve students’ communication abilities.
The annual dinner celebrated the achievements of professional sales students.
The Martha and Spencer Love School of Business professors recently published research on how customer-focused technology and customer orientation process impacts sales performance.
The Sales Education Foundation has honored the sales program in the Martha and Spencer Love School of Business, a distinction that helps attract national companies to campus to recruit Elon University students into prime sales jobs.
Two Martha and Spencer Love School of Business professors presented papers at the conference focusing on sales management and personal selling.
The case study competition tests students’ skills in solving a client’s problem utilizing customer relationship management solutions.
Students interested in sales careers met with potential employers and forged new connections at the March 12 event.
The center on the first floor of the Koury Business Center named for one of Elon’s most devoted families is the centerpiece of a sales program that school leaders cite for helping to elevate the university’s national reputation.
Alessandra Losa ’14, a marketing and journalism double major, topped more than 100 students last month in the speed-selling event at the Russ Berrie Institute National Sales Challenge.
J. Karl Sherrill Jr. G'08 served as a guest speaker to a professional selling course at the Love School of Business on Sept. 25.
Elon University had the most alumni represented in the program for new associates at the company, with Caroline Scalici ’13 and David Goltz ’13 taking part in the winning team.
Michael Rodriguez, assistant professor of marketing, and Haya Ajjan, assistant professor of management information systems, recently presented at the Academy of Marketing Science’s annual conference.
The Martha and Spencer Love School of Business sales program is recognized for preparing and placing top talent in professional selling roles.
Michael Rodriguez, assistant professor of marketing, and Haya Ajjan, assistant professor of management information systems, recently presented at the National Conference in Sales Management.