Entrepreneurship

Learn to apply your creative talent, enhance your design thinking capacity and take the initiative required to recognize, evaluate and capitalize upon opportunities. Our entrepreneurship program cultivates entrepreneurial leaders and prepares them for success in the pursuit of corporate, startup and non-profit progress on a global scale.

Mission

To develop student curiosity and initiative to build self-managed critical thinkers who recognize, plan, & implement solutions.
Objective

To some people, entrepreneurship means ‘starting a company.’ At Elon, we think that perspective is too limiting. Research shows that only 3 in 1,000 college graduates start a company in any given year. In fact, the average age for founding an organization is 40 years old.

At Elon, entrepreneurship empowers students by instilling:

  • Opportunity Recognition. Opportunity recognition is a byproduct of curiosity. Most of us think we are curious. This program emphasizes an active process of curiosity that enables students to explore creative relationships between non-obvious things.
  • Initiative. Everyone wants to create, but we don’t always have the know-how to get started. This program helps students develop the activation energy to explore ideas, the knowledge to manage them, and the grit to see them to completion.
  • Purpose. People who have purpose tend to have the most impact. This program challenges students to find their own passion and trains them to solve meaningful problems in ways that create value for a broad range of stakeholders.
  • DesignThinking. Entrepreneurship involves exploration of the unknown, but the process for exploration is not unknown. This program trains students to employ a systemic approach to finding solutions. The design thinking process includes:
    • Empathize: Learn about the audience for which you are innovating and develop a deep understanding of the challenge.
    • Define: Redefine and focus your efforts based on what you have learned from your audience. Clearly define your problem
    • Ideate: Brainstorm and develop as many creative solutions as possible. Select one to focus on.
    • Prototype: Build a reproduction of one of your ideas to share with others.
    • Test: Return to your user group and solicit feedback for refinement. Engage in continuous refinement.

Opportunities

Integrate creative and design thinking skills from engineering, psychology, finance and other disciplines.

Evaluate innovations occurring in the market and run virtual startup simulations.

Design, research and execute your own business models, product development and project management.

Join the Entrepreneurship Living Learning Community or Innovation House and connect with students who are passionate about entrepreneurship.

Participate in pitch competitions, visit startups, annd network with entrepreneurs and visiting speakers through the Doherty Center for Entrepreneurial Leadership.

Internships

Entrepreneurship majors are required to complete at least one internship for academic credit. Examples of internships students have completed include project management for Machine Center, lifestyles business for Marubeni America Corporation, event coordination for HQ Raleigh and social media marketing for Brides Across America.

Graduation Outcomes

Elon Entrepreneurship alumni work for employers such as CBSSports.com, CTS Capital Advisors, Deloitte Consulting, IBM, VMTurbo and Deliv.