Gaither Publishes Book

Kenn Gaither, assistant professor of communications, recently had his book, titled “Building a Nation’s Image on the World Wide Web: A Study of the Head of State Web Sites of Developing Countries,” published this month. It’s the second book Gaither has had published; although, it’s the first he’s written by himself.

The book, which is based on his doctoral dissertation from the University of North Carolina-Chapel Hill, is, according to a description of the book, “a theoretical and empirical study concerning international public relations on the Web for head of state English Web sites for developing countries … (it) may contribute to a new field of international public relations on the Internet.”

Patricia A. Curtin, professor and endowed chair of public relations in the School of Journalism and Communication at the University of Oregon, said she “highly recommended (the book) for public relations, communications and international relations scholars. (It) not only provides scholars with new areas of theoretical development to explore, it also provides practitioners with a blueprint for future practice."

Cambria Press will publish the book, which took two years to complete.

“The book is based on my doctoral dissertation, which I completed three years ago,” Gaither said. “In the Internet age, that's an eternity. I was anxious to get it published before the material became virtually obsolete.”