Sheridan’s research on social media platforms as teaching tools highlighted in BizEd magazine

The article discusses a study by Assistant Professor Brandon Sheridan that explored the perceptions of economics faculty members regarding the use of social media platforms for instruction.

Research co-authored by Brandon Sheridan, assistant professor of economics in the Martha and Spencer Love School of Business, was recently highlighted in BizEd magazine.

The article, “Why Not Social Media?,” discusses the results of a study conducted by Sheridan, Abdullah Al-Bahrani of Northern Kentucky University and Darshak Patel of the University of Kentucky that examined how economics professors from various institutions have chosen to either embrace or refrain from using social media for educational purposes. The study aimed to determine whether economics educators use social media as part of their courses and to further understand the reasoning behind their decisions. The research was published in the Journal of Economic Education.

BizEd is a bi-monthly magazine for individuals and organizations involved or interested in collegiate business education. The magazine is published by AACSB International—the premier accrediting body for collegiate business and accounting programs worldwide.