iMedia Curriculum

The iMedia program involves an intensive curriculum designed for students to complete within 10 months because of the rapidly changing world of interactive media. Students take courses beginning in late July or early August. In the fall, students take a broad range of courses in theory and production and are able to narrow their focus in the spring. All students complete a Winter Term course. Graduation is in May.

Foundation Courses

The iMedia program is open to students with an undergraduate degree in all disciplines. Those who have not completed undergraduate courses in media writing and in media law and ethics are required to successfully complete seminars in these two content areas unless they can prove extensive professional media experience that the School of Communications determines warrants a waiver. The seminars are provided by the School of Communications the week before the program begins and are included in tuition.

Required Courses (9 courses, 28 credit hours)

August Term

COM 620: Digital Media Workshop

Fall Term

  • COM 625: Digital Video Production
  • COM 630: Theory and Audience Analysis in an Interactive Age
  • COM 640: Interactive Design
  • COM 650: Producing Interactive Media
  • COM 660: Interactive Media Strategies
  • COM 665: Visual Aesthetics

Winter Term

COM 670: Interactive Project for the Public Good

Spring Term

COM 690: Interactive Media Capstone

Elective Courses (choose three)

(Representative list only; others will be added as needed)

  • COM 661: Intellectual Property Law
  • COM 662: Multimedia Storytelling
  • COM 663: Virtual Environments
  • COM 664: Public Opinion through New Media
  • COM 666: Interactive Media Management and Economics
  • COM 667: Application Development
  • COM 668: Special Topics in Interactivity
  • COM 669: Professional Apprenticeship
  • COM 672: SEO, Analytics and Social Media
  • COM 673: Data mining and Visualization
  • COM 674: Digital Brand Communications