Majors & Minors
Majors
Marketing Major
Marketing shapes how customers discover, choose, and experience products and services through pricing, distribution, communications, and product design.
As a marketing major at Elon University, students build skills in understanding customer needs, analyzing data and developing strategies that help organizations create demand and deliver value. The curriculum integrates core marketing principles with current digital tools and analytics, preparing students to adapt to evolving technologies and changing consumer behavior.
Marketing Degree Requirements & Courses
Supply Chain Management Major
A successful business delivers the right product or service at the right time while balancing demand with supply. Supply chain management helps organizations plan, source, produce, and move goods efficiently, creating satisfied customers and a competitive advantage.
Supply chain management students build skills in forecasting and demand planning, process and capacity management, distribution and warehouse management, and lean methods. Coursework also emphasizes using data and decision-making tools to improve performance across the supply chain. Because every organization relies on supply chains, these skills translate across industries and prepare graduates for strong career opportunities.
Learn more about Supply Chain Management
Supply Chain Management Degree Requirements & Courses
Minors
Professional Sales
Professional Sales Minor Requirements & Courses