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Nikki Sanz ’18 hits the right note with Giggs, a home for the live event industry

April 27, 2026

From student leader to the Forbes 30 Under 30 list, Nikki Sanz ’18 is changing the live event industry. After touring with music legends, she founded Giggs to modernize hiring for "gig" workers. Now an Elon Top 10 Under 10 award winner, Sanz is building a more inclusive professional community for the next generation.

Sport management teams recognized at Elon Datafest Data Challenge

April 21, 2026

Using proprietary data from Relo Metrics, students evaluated sponsorship performance across leagues, including Formula 1, Major League Baseball, the National Basketball Association, the National Hockey League, the National Football League and NCAA Division I football.

Point of View: Is Betting Rewiring Sports Fandom?

April 3, 2026

David Bockino, associate professor of sport management and author of the upcoming book "Over/Under: An Unexpected History of Sports Betting," reflects on how sports betting is changing fans' relationships with the sports they love.