Elon will host the following two courses in the Duke University Certificate Program, April 28 and 30.
“Supervisory Skills to Control Employee Frustration”
Leonard C. Butler
Class ID
Learn the importance of four-way communications and how to use it to improve employee performance by assessing people skills and meeting employee development needs. You will learn to avoid negative attitudes that can hamper productivity, and counseling and coaching techniques that will keep your supervisors and workers operating efficiently on the same wavelength. This participative workshop is excellent basic training and will give any new supervisor good foundational information with which to build a useful repertoire of people/management skills. This is valuable refresher training for experience supervisors who need new ideas, strategies, and techniques. The workshop represents a down-to-earth, common-sense approach that will result in fewer problems among your people.
As a professional trainer, Leonard C. Butler has conducted workshops, clinics, and seminars for thousands of supervisors. He knows and understands the kinds of problems they face daily and is dedicated to providing practical, results-oriented training that fosters fewer people problems and motivates supervisors and employees alike. butler@elon.edu
Materials fee $5 due at start of class (exact amount please)
Monday 9 AM to 4 PM (1 hr. networking lunch)
April 28
Isabella Cannon Room, Center for the Arts, Elon University
$86 6 hours
“Marketing with a Clear Conscience”
Doug Borwick
Class ID
Marketing is a poor stepchild in the world of not-for-profit management. Some consider it a dirty word, some a nuisance, and others just prefer to ignore it. The word has a reputation, justified by misuse in the for-profit world, which makes it antithetical to the essence of not-for-profit mission statements.
This workshop is designed to help organizations understand the true nature of marketing and how, properly understood and implemented, it can be a tool for institutional revitalization. It will also provide the background necessary to begin the process of market planning for an organization. (NOTE: While principles of marketing campaigns will be covered, the primary focus of this workshop is on organizational and program assessment designed to provide the foundation upon which successful marketing campaigns must be built.).
Doug Borwick, Ph.D. has served as coordinator of the arts and not-for-profit management programs at Salem College since 1985 and is president of Not-for-Profit Vision, Inc., a consulting firm serving the not-for-profit community. borwick@salem.edu
Materials Fee: $5 due at start of class (exact amount please)
Wednesday 9:30 AM to 4:30 PM. (working lunch; please bring a bag lunch)
April 30
Isabella Cannon Room, Center for the Arts, Elon University
$100 7 hours