“Marketing, Merchandising and Management at Lowe’s” – Feb. 23

Lowe’s EVP of Merchandising Robert Gfeller, Jr., will be visiting as an LSB Executive-in-Residence and giving a presentation on February 23 at 5:30 p.m. in LaRose Digital Theatre. This event is open to all students.

About Robert J. Gfeller, Jr.
Mr. Gfeller was named executive vice president of merchandising in January 2011. His responsibilities include merchandising, global sourcing and store environment. Mr. Gfeller has been with Lowe’s since 1999 and has served as senior vice president, general merchandising manager for hardlines and building products, and the senior vice president of marketing. He has more than 28 years of branding and retail marketing experience, having managed some of the nation’s leading brand names and products at The Coca-Cola Company and Nabisco, Inc. Mr. Gfeller has a master’s degree in marketing from New York University and a bachelor’s degree in economics from Franklin and Marshall College.

About the LSB Executive-in-Residence program
Every year the LSB invites distinguished senior executives to share their expertise with students by participating in the Executive-in-Residence program. The program is designed to provide students with opportunities to engage in dialogue with today’s business leaders.