Times-News report on holiday shopping includes insights from Sheridan

Brandon Sheridan, assistant professor of economics, weighed in on consumer confidence and economic optimism for the Nov. 25 article. 

A recent article in The Burlington Times-News assessing what shoppers are thinking this holiday season included insights from Brandon Sheridan, assistant professor of economics. 

The Nov. 25 article by reporter Bill Cresenzo about holiday sales looked at what retailers and shoppers are thinking this season, with Sheridan noting that he's seeing strong optimism about the economy. 

"Consumer confidence is solid, and it looks like overall, shoppers are confident heading into the season," Sheridan said. 

Sheridan pointed out that sales were up in most retail sectors in October, and about 25 percent of the jobs in North Carolina are retail-related so "it's a big engine for job growth."

Read the entire article here