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Rodriguez, Honeycutt publish research on CRM

November 22, 2011

Michael Rodriguez, assistant professor of marketing, and Earl Honeycutt, Martha and Spencer Love Term Professor of Marketing, recently had their research on customer relationship management published.

Fred Melchor presents at UNC Cause Conference

November 21, 2011

In recognition of Elon University’s successful technology support unit, Fred Melchor, director of Campus Technology Support, received an invitation to present at the UNC Cause Conference.

Alex Yap presents Cloud Computing Research at INFORMS Conference

November 21, 2011

Alex Yap, an associate professor of management information systems, presented research titled "Cloud Computing Services in Finance: Ready for Ubiquitous Computing?" at the INFORMS Conference (Institute for Operational Research & the Management Science) held at the Charlotte Convention Center in Charlotte, N.C., from Nov. 12-16, 2011.

John Burbridge Presents at INFORMS

November 21, 2011

John Burbridge, a professor of operations and supply chain management, presented "Sabermetrics: Analytics and Baseball" at the INFORMS Annual Meeting on Nov. 16 in Charlotte, N.C.