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Barbara Miller Publishes Research in Journal of Advertising

Barbara Miller, an assistant professor in the School of Communications, had an article published in the Journal of Advertising (Summer 2009).

Barbara Miller

The article, "Community Stakeholder Responses to Advocacy Advertising: Trust, Accountability, and the Persuasion Knowledge Model,” examined how community stakeholders in an industrial area responded to coal industry advocacy messages.

Janas Sinclair, assistant professor at the University of North Carolina-Chapel Hill, coauthored the research.

Colin Donohue,
7/13/2009 10:27 AM