Dr. Kevin O’Mara, associate professor of business administration, presented a paper entitled, “Mass Customization as a Sustainable Business Strategy” at the 2007 ABBSS Conference in Las Vegas on February 24, 2007.
Dr. Kevin O’Mara, associate professor of business administration, presented a paper entitled, “Mass Customization as a Sustainable Business Strategy” at the 2007 ABBSS Conference in Las Vegas on February 24, 2007.