Love School of Business

Elon seniors Carl Hairston and Tyler Reynolds won cash awards and placed in the top four at the World Collegiate Sales Open held this month at Northern Illinois University.

Earl Honeycutt, a professor of marketing at Elon University since 2002, has been named the first Martha and Spencer Love Term Professor, an honor established by a gift from the Martha and Spencer Love Foundation that was announced during the business school’s 25th anniversary gala in February.

When Elon’s economics department began requiring all seniors to complete a written thesis, Greg Lilly, associate professor of economics, noticed an interesting trend. “One of the things we noticed fairly early was that there seemed to be this spread in performances, and it seems to be a spread we can’t get rid of,” he said. Read more about Professor Lilly's research...

Matthew Valle, professor of management in the Love School of Business, and alumna Kaitlyn Schultz, admissions counselor in the Office of Admissions and Financial Planning, have recently published their research on the factors that contribute to the production of significant (top-tier) research outputs in the management discipline.

Larry Garber, associate professor of marketing at Elon and visiting associate professor at the Institute of Management Technology in Ghaziabad, India, was recently interviewed about his interests, research and experience this summer teaching integrated marketing courses at IMT.

Bill Burpitt, LSB associate dean for graduate and executive programs and professor of management, and Matthew Valle, professor of management, recently published an article, “Balancing Exploration and Exploitation in a Declining Industry: Antecedents to Firm Adaptation Strategy and Performance,” in the most recent issue (21, 1) of the Journal of Small Business Strategy. The article explores why some firms are better able than others to adapt to threatening changes in their markets.

Gary Palin, a senior lecturer and executive director of the Doherty Center for Entrepreneurial Leadership in the Martha and Spencer Love School of Business, is one of seven individuals in a joint entrepreneurial venture that has raised more than $2.4 million from investors with interest in the company’s GPS technology to track people and pets.

Christina Benson, assistant professor of business law and ethics, was one of four legal scholars selected to present her work at the annual “Invited Scholars Colloquium” held during the 2011 Academy of Legal Studies in Business conference in New Orleans this month.

Robert H. Moorman joins Elon University’s faculty this month as the Frank S. Holt, Jr., Professor of Business Leadership in the Martha and Spencer Love School of Business. Named in honor of the former president of Holt Manufacturing Co. in Burlington, N.C., the professorship honors the vision, leadership and compassion that were trademarks of Frank Holt’s career.

Betsy Stevens, an associate professor of business administration at the Martha and Spencer Love School of Business, received a citation award this summer from the Journal of Business Ethics for her article, “An Analysis of Corporate Ethical Code Studies: Where Do We Go From Here?”