Marketing & International Business

Industry leaders visited campus for a program that highlighted career experiences for students who want to learn about new product development, service and construction industries.

Associate Professor Hani Tadros coordinated a daylong visit to Spain for 10 Elon University students studying abroad in Europe as part of a program that allows participants to earn two degrees, from two universities, in just four year.

Students visited some of the nation's top names in business and industry, and they attended the university's 2023 Evening for Elon in New York.

A campus chapter of the nation’s leading professional fraternal organization in sales, marketing, and management returned to Elon University this year through the efforts of students in the Martha and Spencer Love School of Business.

A spring semester marketing communications course led by instructor Nanelle Napp developed messaging and event recommendations for potential donors to The HEARTest Yard, a charity that aids families of children diagnosed with congenital heart disease.

An annual program on the day before Commencement offered Love School of Business faculty and staff an opportunity to celebrate four years of achievements by a cohort that persevered through the COVID-19 pandemic.

The leadership team from the Women in Sales student group traveled to New York City in early May for an annual event hosted by The Wall Street Journal.

The international business honor society recognized top-performing students during a May 2 induction ceremony featuring a keynote address by Christopher Craige, an executive-in-residence for the Martha and Spencer Love School of Business, and award presentations to two faculty members.

In a new article published by the International Journal of Production Economics, Assistant Professor Xin Liu helps show how government subsidies and consumer awareness influence a firm’s decision to do more than pay lip service to earth-friendly business practices.

Students, faculty, and staff gathered on April 27, 2023, for an annual celebration of academic success, teaching, and service in the Martha and Spencer Love School of Business.