Marketing & International Business

A spring semester marketing communications course led by instructor Nanelle Napp developed messaging and event recommendations for potential donors to The HEARTest Yard, a charity that aids families of children diagnosed with congenital heart disease.

An annual program on the day before Commencement offered Love School of Business faculty and staff an opportunity to celebrate four years of achievements by a cohort that persevered through the COVID-19 pandemic.

The leadership team from the Women in Sales student group traveled to New York City in early May for an annual event hosted by The Wall Street Journal.

The international business honor society recognized top-performing students during a May 2 induction ceremony featuring a keynote address by Christopher Craige, an executive-in-residence for the Martha and Spencer Love School of Business, and award presentations to two faculty members.

In a new article published by the International Journal of Production Economics, Assistant Professor Xin Liu helps show how government subsidies and consumer awareness influence a firm’s decision to do more than pay lip service to earth-friendly business practices.

Students, faculty, and staff gathered on April 27, 2023, for an annual celebration of academic success, teaching, and service in the Martha and Spencer Love School of Business.

Four students and a recent graduate of Elon University traveled to the 2023 National Collegiate Sales Competition hosted by Kennesaw State University.

Coordinated by Associated Professor of Sport Management Shaina Dabbs, nearly 30 students assisted with game-day operations, on-court promotions and other tournament festivities during the five-day competition.

Both the associate professor of international business and alumna finished the GRI Academy coursework, which covers global best practices for sustainability reporting.

Elon finished 18th in the Florida State University professional selling competition.