Marketing & International Business

Laura Sturdivant '15 and Alexander Ward '14 travel next fall to Myanmar and the Philippines, respectively, with support of a program aimed at promoting goodwill and the exchange of ideas between cultures of the East and West.

Bennett Driscoll, Giles Roll, Jensen Roll and Matthew Snow are taking part in a program through Stanford University that empowers student leaders to increase campus engagement with entrepreneurship, innovation, creativity and venture creation. 

The assistant professor of marketing presented research on how online conversations as electronic word-of-mouth information via social media networks affects business outcomes.

Elon President Leo M. Lambert bestowed the Elon University Medal for Entrepreneurial Leadership this week on an internationally acclaimed artist who directs proceeds from his business ventures to marine wildlife conservation efforts and oceanic research projects.

The list, selected by The Business Journal of the Triad, recognizes the most promising young business professionals under the age of 40 in the Triad area of North Carolina.

Connolly discusses NASCAR industry and sports marketing with students during Winter Term.

Integrated Marketing Communications students presented proposed brand promotion campaigns for the Elon BioBus. 

The assistant professor of marketing was quoted in a recent story by central North Carolina's largest daily newspaper about the troubled times of a local shopping mall.

The founder and chief executive officer of Doherty Enterprises Inc., which operates eight restaurant concepts in four states, was honored in December at a gala hosted by the New Jersey Restaurant Association.

Four students and one professor provided video and social media coverage to this annual summit of industry leaders, entrepreneurs and researchers in Nashville. Two more Elon students and one Elon alum attended as well.