Mo Bunnell, author of The Snowball System, to visit Elon on Nov. 4

The Bunnell Idea Group founder and CEO will speak to students on business development and how to implement his science-based Snowball System into their day-to-day work.

Mo Bunnell, founder and CEO of Bunnell Idea Group (BIG), will visit Elon University on Nov. 4 to speak with students as part of the Chandler Family Professional Sales Center Speaker Series.

The presentation will be 4:15 to 5:15 p.m. in Sankey Hall 308.

Bunnell will deliver a captivating talk on how to grow a business and more broadly, your positive influence on the world. Additionally, he will give an overview of his book, “The Snowball System, How to Win More Business and Turn Clients into Raving Fans,” covering the most important aspects of his system – focusing on how to manage your opportunities, your relationships and yourself. Students will learn specific actions to take their growth skills to the next level.

Bunnell helps organizations grow by teaching their highest performers how to bring in more clients and more revenue. During the course of his career he’s worked in every area of business development and used this knowledge and experience to build the GrowBIG business development system, resulting from years of testing and peer-reviewed research into why people buy and what makes the buying process happen faster, in greater volume, and with more enjoyment.

BIG has trained nearly 15,000 seller-experts in various roles all over the world – working solo, in high-end professional service firms, and in large, global Fortune 500 companies, including Aetna, Sotheby’s and TransUnion.