Sport and Event Management

The Sport and Event Management major prepares students to plan, manage, and sustain effective, sport and recreation experiences in private, public, and commercial settings. Through extensive practical applications, students develop an understanding of community and global service, with an emphasis on leadership and professional skill development. The major prepares students for careers related to professional sport, athletics, community sport and the operation of corresponding facilities.

Required minor, double major or semester abroad: To promote academic depth, all students must complete a minor, double major or a semester abroad (totaling 12 credit hours or more) in an Elon-approved program. (For those pursuing a Business Administration minor, SEM 351 satisfies the requirement for either BUS 304 Introduction to Marketing or MKT 311 Principles of Marketing)


School of Communications students, professor attend United Way leadership retreat

Assistant Professor Cara McFadden, Emily Bourke ’16 and Katie Dalton ’16 traveled to the United Way headquarters in Alexandria, Virginia, to participate in a gathering of student leaders, United Way staff and university advisers.

SEM students share stories from summer internships

The Sport & Event Management Department hosted its Fall Internship Forum, highlighting its students’ summer achievements and memorable internship experiences.

Cara McFadden co-edits book examining leadership through recreation and athletics

The assistant professor of sport and event management serves as a co-editor for the fall 2015 issue of New Directions in Student Leadership, which highlights student leadership development within recreation and athletic environments.

Elon Law Review probes sports law and collegiate athletics

The latest edition of the Elon Law Review features scholarship on sports law and the evolving policies and regulations surrounding collegiate athletics. 

Five professors named Coleman Foundation Faculty Entrepreneurship Fellows

A grant from the Coleman Foundation will support the fellows' efforts to encourage entrepreneurship at Elon.

Cara McFadden discusses curriculum mapping at NCICU conference

The assistant professor of sport and event management was one of five Elon University faculty and staff members to lead presentations at the 11th annual NCICU Assessment Conference.

School of Communications hosts reception for graduating class

Communications faculty and staff celebrated this year’s COM and SEM seniors and their families with a May 22 reception on Manfuso Plaza.

Students, locals bond over baseball during Dominican Republic trip

Following an inspiring Winter Term experience, Drew Forte ’15 and several other Elon University students collected more than 200 items of baseball equipment and shipped them in May to youth organizations in the Caribbean country.

SEM class organizes fundraiser for deaf services organization

Students in the Sport and Event Management Department hosted an April 27 charity dinner, raising $800 in support of Communication Services for the Deaf and Hard of Hearing, Inc., a nonprofit organization in Greensboro, North Carolina.

Project Palooza showcases SEM students’ work

The Sport and Event Management Department hosted a May 7 event to present projects students have worked on throughout the spring 2015 semester.