Ward-Johnson Article Published

An article by Frances Ward-Johnson, associate professor in the School of Communications, recently appeared in the July issue of Public Relations Tactics, an award-winning monthly publication from the Public Relations Society of America.

The article, titled "Why hiring and retaining diverse employees is key today: Tips on how to succeed," focuses on one of the hottest topics for today's PR managers: recruiting and maintaining a diverse workforce. The article points out statistics related to significant demographic shifts in the U.S. and quotes experts from around the country about the bottom-line benefits of employing minorities.



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