Alessandra Losa ’14, a marketing and journalism double major, topped more than 100 students last month in the speed-selling event at the Russ Berrie Institute National Sales Challenge.
Losa and senior Laura Beckstead both placed in the top 10 in the sales call role-play event, with Losa placing eighth and Beckstead fifth. As a team, Elon placed second overall during the Nov. 13-15, 2013, competition.
The three-day competition brought together more than 100 students from 37 universities and involved two events. In the speed-selling event, students met individually with executives to give two-minute pitches on why he or she should be hired. The sales call role-play event had students engage in a 15-minute meeting with a business executive to identify needs and present a solution.
Faculty coach Michael Rodriguez, assistant professor of marketing and director of the Chandler Family Professional Sales Center, along with student coaches Peter Goltz ‘16, Kensey Gooch ‘14, Nicole Manning ‘14, Erin McGuiggan ‘14 and Davis Millians ‘14, accompanied Losa and Beckstead to the competition.
“My biggest takeaway from this experience is how important team chemistry and cohesiveness really is,” Losa said. “I would never have been able to do as well without the team I had surrounding me and motivating me every step of the way.”