Multimedia is set to become an even bigger component of the service as AOL moves to faster pipes … Case believes the effort to free AOL from the tyranny of the telephone line is crucial to building interactive services into a mass medium.
Predictor: Case, Steve
Prediction, in context:In a 1995 article in Wired magazine, Mark Nollinger writes: ”Multimedia is set to become an even bigger component of the service as AOL moves to faster pipes. The company is already offering 28.8 Kbps support through its new network, with ISDN access on the way. AOL is also participating in cable/PC trials with Viacom and Comcast, and has formed an alliance with set-top box manufacturer General Instrument to develop an interactive TV service. While these experiments are still years away from paying off, Case believes the effort to free AOL from the tyranny of the telephone line is crucial to building interactive services into a mass medium.”
Biography:Steve Case was founder and CEO of America Online, now merged with Time Warner. AOL developed into the country’s largest commercial Internet service provider, reaching a vast Internet community. The proliferation of AOL’s services helped define developing trends in Internet communication. (Entrepreneur/Business Leader.)
Date of prediction: September 1, 1995
Topic of prediction: Information Infrastructure
Subtopic: Internet Service Providers
Name of publication: Wired
Title, headline, chapter name: America, Online! America Online Has Been on a Rocket Ride, Now it Would Like to Morph Into an ‘Interactive Service Company’ Before Microsoft and the Web Eat its Lunch
Quote Type: Paraphrase
Page number or URL of document at time of study:
http://www.wired.com/wired/archive/3.09/aol_pr.html
This data was logged into the Elon/Pew Predictions Database by: Stotler, Larry