Chapter 13: The Post-Information Age
In the post-information age, we often have an audience the size of one. Everything is made to order, and information is extremely personalized … In being digital I am me, not a statistical subset … Thinking of the post-information age as infinitesimal demographics or ultra-focused narrowcasting is about as personalized as Burger King’s “Have It Your Way.” True personalization is now upon us. It’s not just a matter of selecting relish over mustard once. The post-information age is about acquaintance over time: machines’ understanding individuals … The post-information age will remove the limitations of geography. Digital living will include less and less dependence upon being in a specific place at a specific time, and the transmission of place itself will start to become possible.
