M.S. in Management Course Descriptions

MBA 521 – Economic Policy and the Global Environment

An application of microeconomics theory to management decisions. A review of traditional neoclassical production and cost theory is used as a platform to delve into modern business economics. The focus is on how firms fit in the analysis of market activity, how economists see the problem of organizing economic activity, understanding when markets solve that problem and why sometimes they do not. The course ends with an examination of the impact of macroeconomic policies (fiscal and others) on business decisions, and the importance and impact of these decisions on businesses when viewed from a global economic perspective.

MBA 531 – Accounting for Managerial Decisions

The use of accounting information in management decision making is examined. Specific topics include cost/volume/profit analysis; product costing systems; use of accounting data in pricing, capital expenditures and product decisions; and planning and control systems, including budgeting and measures of divisional performance.

MBA 541 – Marketing Management

Concepts and techniques of planning, implementing and controlling the marketing function are the focus of this in-depth study. Monitoring conditions and assessing opportunities, delineating target markets, consumer/buyer research and planning, and strategy procedures are given considerable attention.

MBA 551 – Financial Management

Selected topics in corporate finance are examined through case and seminar approach. Major topics include enterprise valuation, risk management strategies using financial derivatives such as options and futures, and international financial management.

MBA 561 – Advanced Operations and Supply Chain

This course provides tools for the assessment of performance, analysis of business processes, and evaluation and implementation of process change. The course demonstrates the importance of the integration of information systems technology in organizational change processes. It introduces database tools for managing and analyzing information and explores the implications of emerging eCommerce, supply chain and cross-functional software applications.

MBA 562 – Management & Organizational Behavior

This course focus on the development of the skills needed to manage and lead organizations, analysis of work behavior from the viewpoint of both behavioral research and managerial practice, and understanding of issues such as motivation, individual differences, and managing change provides students with skills needed for managing performance, quality, and operations. Students will focus on the traditional and nontraditional approaches to leadership, followership, to understanding leaders and leadership.

MBA 565 3 - Project Management

This course provides an overview of the knowledge, skills and processes associated with project management. The course covers project planning, scheduling and controlling, and will provide students with skill building using project management tools, techniques and software.

Organizational Analytics:

MBA 567 – Analytics I: Quantitative Methods

This course examines the foundational business analytics skills and tools required to make effective managerial decisions. Specifically, using statistics and probability, this course examines business decisions related to marketing, supply chain, and operations such as market basket analysis, RFM analysis, market segmentation, queuing, quality control, and forecasting consumer demand and input availability, and simple visualization techniques. In addition to Excel, this course incorporates more advanced business analytics software such as SAS Enterprise Miner and Guide.

MBA 568 – Analytics II: Spreadsheet Decision Making

This course is designed to provide students, primarily in the fields of business and economics, with a conceptual understanding of the role management science plays in the decision making process. This course focuses on the development of decision models and their application to management problems. The emphasis is on models that are widely used across a wide variety of industries and functional areas, including operations, supply chain management, finance, accounting, and marketing.

MBA 569 – Analytics III: Business Data Mining

This course will examine how data analysis technologies can be used to improve decision making and study the principles and techniques of data mining. We will examine real-world examples and cases to place data-mining techniques in context, to develop data-analytic thinking, and to illustrate that proper application is as much an art as it is a science. In addition, we will work “hands-on” with data mining software.

MBA 566 – Analytics IV: Programming Basics

Students learn to apply statistical techniques to the processing, manipulation, and interpretation of data from various industries and disciplines using statistical programming packages. Students will use statistical programming to manage data, write subroutines, make informative graphs, and apply advanced modeling techniques to build and evaluate models. This is a project-based course with a strong programming component.

MBA 596 – Analytics V:  Analytics Practicum

The purpose of the course is to provide students a real-world hands-on opportunity to work directly with an outside organization in data analytics related activities. Working in groups or individually, students will work under the supervision of a faculty member with an outside organization to help them manage and analyze their data within the organization. Students will review background information on the organization and its strategic objectives and will then interview management to better understand the objectives of the data analytics project and how it aligns with the organizational strategy. The students will develop data analytics models and work with the organization to apply those analytics models to determine the best decision action to take based on the available data.

Corporate Communications:

COM 512 - Organizational Communications

Every organization has internal and external communication patterns and leadership practices. This course addresses the communication theories and workplace issues related to leadership, interpersonal relations, group/team dynamics, contemporary rhetoric, change management, the influence of new technologies, legal and ethical dimensions, and organizational culture and strategy. Students research and critically evaluate theoretical concepts and analyze their role in explaining, predicting and implementing corporate communication processes.

COM 522 - Reputation Management

Corporate reputation is an organizational asset that can be measured, monitored and managed like any other organizational asset. CEOs rank brand and reputation management among their most important strategic priorities. Through a review of the scholarship and via case study and other approaches, students understand how to value the reputation asset as well as how to establish a process to manage it by focusing on organizational performance, behavior, communication and identity. Students are better prepared to become reputation managers – protecting an organization against a crisis as well as reaping for it the benefits of a good reputation, not the least of which is trust, the ultimate competitive advantage.

COM 532 - Corporate Presentation and Writing

Corporate communication requires effective presentation and writing skills to interact with publics and stakeholders. This course provides students with a broad palette of skills: writing and delivering presentations; creating talking points; designing visual communications; and writing letters, memoranda, reports and articles for internal and external audiences. Corporate communication is examined as both a function of leadership and an instrument of corporate identity formation.

COM 542 - Global and Intercultural Communications

Corporations need communication strategies that work in a globally and culturally diverse marketplace. This course guides students to navigate across cultures, nations and organizational systems and to understand the influence of varying values, norms, beliefs and roles. With examples ranging from small businesses to multinational corporations, students learn how to effectively communicate in a global and intercultural society.

COM 552 - Corporate Communications Capstone

As a management tool, communications impacts all organizational functions, from operations to sales, technology, human resources, legal and finance. In this course, students examine corporate communications as an executive management function and the alignment of communications strategy with business strategy. Students develop a case study or other research through a practicum experience that explores the vital role corporate communications plays in organizational success.