School of Communications - Elon University

Broadcast & new media: serious to entertaining

We turn to the broadcast media for information, insight and entertainment. In times of crisis, television becomes our national gathering place. In times of normalcy, broadcast and new media can make us laugh, cause us to become sentimental, or inspire us to get involved in our communities.

Broadcast & New Media – a concentration in the Media Arts & Entertainment major – emphasizes production, programming and management involving television, cable, internet, radio, digital video and wireless communications. (Those interested in broadcast news should pursue the Journalism major.)

Elon's School of Communications combines strong content with an understanding of the technology that brings traditional and new media to vast audiences.

Broadcast & New Media students are prepared to launch creative and meaningful careers in roles such as video producers, directors, broadcast and cable managers, ratings researchers, videographers, web editors, and entertainment industry participants.

The Broadcast & New Media concentration in the Media Arts & Entertainment major requires 52 credit hours in the School of Communications, plus completion of GST 115 Public Speaking. Here is the curriculum for the Broadcast & New Media concentration:

COM 100       Communications in a Global Age (4)

COM 110       Media Writing (4)

COM 220       Digital Media Convergence (4)

COM 234       Broadcasting in the Public Interest (4)

COM 314       Writing for Broadcast and New Media (4)

COM 324       Television Production (4)

COM 381       Communications Internship (1-4)

COM 400       Media Law and Ethics (4)

COM 454       Producing for Broadcast and New Media (4)

COM 495       Great Ideas: Capstone in Communications (4)

At least one course selected from:

COM 360       Interactive Media (4)

COM 361       Media Management and Sales (4)

COM 362       Communication Research (4)

 Choice of electives in the School of Communications to total at least 52 COM hours, including the option of pursuing an emphasis in writing, advertising, photojournalism, documentary, sports communications, audio recording or international communications.

Eight hours of COM electives are waived for any student completing a double major outside the School of Communications.

Click here for the Broadcast curriculum in effect for the classes of 2009 and 2010